START WITH A DIRECTIONAI UGC video brief templates.
Six scenes for your product.
Choose a brief, add your own product photos and details, and make it yours. These are written creative directions to try with your product.
☀UGC lifestyleThe everyday demonstration
Show one useful feature in a familiar setting.
Read the brief
Show my product in a bright, everyday room. Adult hands demonstrate one actual function in a clear sequence. Natural daylight, casual framing, a close-up of the useful detail, then a final product shot. Use only the benefits in my product description.
Use this direction ↗◇Product showcaseThe detail that sells it
Bring the material, finish, or mechanism into focus.
Read the brief
Place my product on a neutral surface. Begin with a slow close-up of its actual material or key component, then reveal the whole item. Soft light and controlled camera movement. Preserve its shape, colors, and included parts. End on a clean product view.
Use this direction ↗☕Lifestyle storyA moment in the routine
Give the product a natural place in someone’s day.
Read the brief
Place my product in a simple everyday routine that matches its real purpose. Warm window light, a calm setting, and one believable use. Show the context, move closer to the relevant product detail, and finish with the product in view. No invented customer testimonial.
Use this direction ↗↗UGC lifestyleOpen with the benefit
Connect one recognizable problem to one real feature.
Read the brief
Open on a small, recognizable problem that my product actually addresses. Show its relevant feature in action with adult hands and close framing. Keep the demonstration simple and accurate. Finish with a clear product shot and a factual invitation to explore its details.
Use this direction ↗▤Product showcaseA clean catalog moment
Explain the exact item behind your product listing.
Read the brief
Create a neutral product listing showcase. Show the entire product, then one close-up of the actual components and how they fit together. Plain background, consistent lighting, slow camera movement. Include only the supplied item and accessories, with no ratings or discount overlays.
Use this direction ↗✦Lifestyle storyThe first look
Build a simple reveal around the real product.
Read the brief
Start close on one recognizable detail of my product, then slowly pull back to reveal it in a natural setting that suits its purpose. Soft daylight and a restrained color palette. Keep the appearance faithful to my photos. Finish on a clear view of the actual item.
Use this direction ↗ Supply accurate product details. Each script and video generation uses account credits.