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Teams planning recurring fictional brand content

AI Virtual Influencer

Give your digital persona a consistent world.

The character may be recognizable, but changing environments and styling can fragment the brand story.

Explore the direction here. Sign in to upload and generate.

VISUAL DIRECTION
Give your digital persona a consistent world.
  1. 01Define

    Define a recognizable wardrobe and expression.

  2. 02Compose

    Place the persona in a repeatable brand environment.

  3. 03Save

    Save the reference as the basis for future creative.

YOUR CHARACTER DIRECTION

Design it once. Build from the reference.

A virtual persona reference with repeatable wardrobe, setting and visual mood.

  1. 01Define

    Define a recognizable wardrobe and expression.

  2. 02Compose

    Place the persona in a repeatable brand environment.

  3. 03Save

    Save the reference as the basis for future creative.

A composition guide to adapt to your own references.

START WITH A SPECIFIC IDEA

A useful brief already has a direction.

A fictional adult persona description, a brand palette and a recurring environment.

Use the example to replace the creative direction in the form. Adapt the subject to your own references before generating.

EXAMPLE BRIEF

Create a fictional adult virtual lifestyle persona, short dark hair, calm expression, pale blue knit top. Bright minimal home workspace with blue-white palette and natural skin texture. Waist-up, clear face, simple styling suitable for recurring posts. No imitation of a named real person.

Try a second angle

Create a brighter window-side composition while preserving the persona and palette.

FROM PLAN TO YOUR OWN CREATIVE

Make it with your references.

A fictional adult persona description, a brand palette and a recurring environment.

UGC CREATIVE LAB

Create on this page

UGC Ad Video

● Your creative settings save on this browser.
Start from a template
Build your character
Character details are applied automatically.
Select up to 6 images. Your selected character counts toward the model limit.
Get product by link

Speech & audioBrowser preview is approximate. Final voice may differ.
Use saved audioKeep spoken scripts short enough for your video duration.
MP4 · up to 50 MB · 2–15 seconds. The model uses the clip as motion guidance.
Advanced settings
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Your creative settings save on this browser.
KNOW WHAT GOOD LOOKS LIKE

Review for the job this creative needs to do.

A virtual persona reference with repeatable wardrobe, setting and visual mood.

Your review checkpoint

Save the face and styling reference; compare subsequent outputs rather than relying on the description alone.

How do I plan a recurring visual identity?

Keep a small reference set: one approved face, a wardrobe direction and a repeatable palette. Select those references for later creative and review changes to the character.

BEFORE YOUR FIRST GENERATION

A few practical answers.

How do I plan a recurring visual identity?

Keep a small reference set: one approved face, a wardrobe direction and a repeatable palette. Select those references for later creative and review changes to the character.

What should a useful result look like?

A virtual persona reference with repeatable wardrobe, setting and visual mood. Save the face and styling reference; compare subsequent outputs rather than relying on the description alone.

What do I need before I start?

A fictional adult persona description, a brand palette and a recurring environment.

When do I need to sign in?

You can explore the brief and prepare your direction here. Sign in to upload references or generate. The tool shows the credit estimate before submission; generation quality depends on the selected model and your references.

BUILD YOUR NEXT DIRECTION

Choose the next job for your creative.

My Assets ↗
YOUR REFERENCES. YOUR DIRECTION.

Give your digital persona a consistent world.

Start with your own creative ↓